WEBSITE COPYWRITER
It's time your website matched your growth.
B2B WEBSITE COPYWRITING FOR CONSULTANTS
Prove your credibility, win higher value clients
Ok, so most of your clients come through referrals.
But 90% of B2Bs research websites before they buy*.
Yours needs to reflect your recent results, expertise and really speak to your target audience.
A good website copywriter (like me) will craft copy that shows your warm leads how you will make their life better, backed up by tonnes of proof.
"Caroline asked the right questions to get to the real gems of what makes our business different. She's professional, inspiring and insightful."
What results can a website copywriter deliver?
Higher value bookings from leads you met networking
A website that represents your current positioning
Higher ranking in Google search results
Fewer enquiries from misaligned leads
Credibility signals that prove your experience to leads
"Caroline combined my brand personality with my business objectives to create copy that represents me and resonates with my target audience. I highly recommend her services; she’s as skilled with words as she is with understanding people."
Madjeen Lorthe, Founder
The process
STAGE 1: KICK OFF + BRIEF
Answer your copy brief to help me understand what you need your investment to do, your business, target audience, brand personality and more
Send me your brand guidelines, marketing materials or examples of copy you love
Connect me to your Google Analytics so we can track impact
We'll chat over a kick off call or email
STAGE 2: RESEARCH + WRITE
I'll be busy deep diving your brand, your existing site and reviews
Connect me with up to 2 clients for me to interview and get their perspective (package dependent)
Exciting milestone! You receive Version 1 of your new website copy + case studies
Watch the walkthrough video to see my approach
STAGE 3: REVIEW + REFINE
Take notes and give me feedback on V1 in a way that suits you
Receive the new version and repeat twice more
Walk away with copy for your shiny new website that you're 100% happy with
FAQs: B2B website copywriting
What kind of website copywriter are you?
What's included in website copywriting?
Do I need to have an existing website?
Do you offer SEO website copywriting?
What are client interviews?
Do I need case studies?